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So, you have just designed a website and unleashed all your technical and creative expertise on it and have added the bells. Well, congratulations! You are all set to go on Google!
What follows is the endless waiting and brainstorming with questions “Where did I get wrong?” “What is the best way to rank a website in just a few weeks?”
The curiosity of getting your website ranked and flood up the sales is natural but how you can rank your website quickly? Here is the key:
You need your website to appear when someone googles the keyword related to your niche, products, and services.
For this, you need to optimize your website as per the webmaster guidelines as Google loves the one who follows rules!
Develop a Quality Website
Do you know what is the most unpredictable thing about Google? The algorithm updates. The Google algorithm updates are believed as a major rankings destructor as Google penalizes low-quality websites.
If you are seeking an answer to your “what is the best way to rank a website in just a few weeks” then create the website for the customers, not the computers.
Create content that a visitor wants to read and enhance the navigation for a great user experience. Having a dedicated private policy page with a dedicated contact page and a well-defined site map will generate reliability and trust.
Remove the Blockages
Have all your website pages be indexed by the search engine? If not then use the Search Console to see whether the Robot txt file is configured to allow proper crawling of the website. Identify the elements that do not search engine friendly and eliminate the blockages to be picked up by the search engines for rankings.
Also Read: 200 List of Search Enging Ranking Factors
Revolutionize Technical SEO efforts
Technical optimization is the key to rule the SERPs in 2020. Imagine having a great bungalow with all the facilities but is weak in roots, obviously, you will dump it! Well, the same is with the SEO, you can’t hit the top spot with just great content and design. Technical SEO ensures that all the technical boxes are checked for being properly indexed by the spiders.
All above are the driving wheel of a sound and well-optimized website that is bound to appeal crawlers and the visitors equally.
Backlinks Ideas from competitors
If you are working in a particular niche, then you need to pay attention to this particular step. Well, having competitors is scary but you can reverse engineer their SEO efforts to your own benefit. Conduct a backlink competitive research and get an idea for generating backlinks for your website.
Improve Website’s Loading Speed
Do you know “a page load slowdown of just one second could cost it $1.6 billion dollars in sales each year.”? That’s a big fortune to lose!
Well, of course, your website is not a big giant like Amazon, but losing that much fortune because of slow page loading speed is no sanity as well. If a page is taking forever to load then the visitors are likely to switch. There are more berries in the garden!
Make sure to carry out monthly speed tests. Including a large number of images is good but the relevant ones run the course. The main focus should be ensuring a fast user experience.
Create Content that ranks!
Optimization and enhancing the user experience is one thing but what makes your SEO efforts more effective is the quality content. You just need to create new content pieces for granting a face to your hard searched keywords.
Typically long-form content ranks well on SERPs. Apart from that, you should focus on creating;
Information is the only thing that can make you take the center stage.
All above are the major eye-catchers. Know your targeted audience and the search intent for designing the content that invites engagement.
Content marketing is designed to target user’s psyche because then it turns the user to “Yeah, I know your brand now and I’m thinking about you”
Get your content to interact with the visitors. Everyone has a curious side, utilize this to create your content strategy.
Focus on long term marketing efforts to rank quickly on the SERPs.
“Only the dead fish go with the flow”
It’s time to sail through the competitive storm and make your website rank!